Mobile advertising set to rise by 59 per cent

Published: 15 Jul 2009 NEW RESEARCH published today by ‘Research and Markets’ has revealed that mobile advertising is set to rise by 59 per cent in the coming year. The survey found that when compared to other forms of advertising (print, Internet, TV, radio, direct mail), mobile is growing at a much faster rate because[…]

London teenager becomes City sensation with his thoughts on media consumption

The thoughts of a London schoolboy, Matthew Robson, on how he and friends consume media has become a sensation among City analysts and media executives desperate to discover the habits of younger generations.