Media: Future of FREE and Advertising

 Published 19th October Two very interesting interviews with Martin Sorrell, WPP CEO. Well woth a few minutes of your time. The first, Sorrell is asked about the content and gives his views on why FREE does not work: The second, he gives his views on the future of advertising:    Published by Martin Wilson Martin Wilson[…]

241st Carnival of the Mobilists

Published 18th October  Welcome to the 241st edition of Carnival of the Mobilists. This week it is again the turn of leading mobile strategist and marketer Martin Wilson of Indigo102 to provide his take on a week in mobile. A week after celebrating its 5th anniversary it is great to see the Carnival alive and[…]