What it will take for Traditional players to succeed in The NEW NEW Media world

Published 5th February Key for Traditional media owners to succeed in THE NEW NEW Media world is to determine their unique strenghts and essential characteristics and then focus. If the relevant organisations can understand their unique strengths and the essential characteristics to their offer then there is the possibility of mapping a sustainable future. Digital has changed[…]

Impact of digital technology – Now that’s convergence!

Published 14th October A fantastic look at the effect of digital technologies on the world we live in. To give you a flavour the quotes specific to mobile: “The computer in your mobile phone today is a million times cheaper and a thousand times more powerful and about a hundred thousand times smaller [than the[…]