Seat, Pages Jaunes and Yell Struggle for Ad Sales as Unused books Pile Up

Published 15th December In 2007, co-founder of Microsoft, Bill Gates said yellow-pages use among people under 50 would drop to zero in five years. The trend in the decline in usage of paper directories certainly suggests this is going to be a reality, potentially even quicker than Gates suggested. Visit any apartment building or business[…]

Offline vs Online – Revenue profile of Directory publishers

Published 2nd November The past week or so has seen some interesting developments in the European Directory sector. Take three of the largest publishers; Eniro, Pages Jaunes and Yell. Last week the Swedish Directory publisher Eniro passed a key financial milestone, according to its third-quarter and year-to-date earnings report. Through nine months of 2009, online[…]