M-publishing, a future for media owners…

Published 2nd June Yesterday Camerjam events hosted another great mobile service focused conference. The event titled ‘M-publishing’ focused on the future of publishing in the mobile environment. The event opened with a great key note from the effervesent Jonathan MacDonald. Below: The future of publishing June 2010 As you can imagine there was a lot of talk[…]

Carnival of the Mobilists #219

Published 12th April Greetings and welcome to the 219th Carnival of the Mobilists. This week created and hosted by AntoineRJWright. Our Indigo 102 post on the iPhone was featured and received a best ‘nod’ from Antoine. For the full Carnival visit: 219th Carnival of the Mobilists The excerpt: “Indigo 102 diagnoses the “i Syndrome” that’s[…]

Manual for the 2nd Internet Revolution – Mobile Mania

Published 9th April Two videos based on a great publication from Young and Rubicam – presented by Simon Silvester. MOBILE Always on Always with you Always connected The world is changing as the mobile becomes the computer. Part 1: Part 2:

‘iSyndrome’ – Why limit your slice of the pie?

Published 7th April iSyndrome (ai sindreum) n. a symptom, characteristic, or belief, that building an iPhone application translates to = mobile strategy. In conversation with leading mobile search expert Peggy Ann Salz, of mobileGroove (of which I am a Guest columnist), we ended up talking about some of the fundamental challenges that organisations face when[…]

Carnival of the mobilists #217 – the best of mobile blogging

Published 29th March Welcome to the 217th edition of Carnival of the Mobilists. This week it is again the turn of leading mobile strategist Martin Wilson of Indigo102 to provide his take on a week in mobile. A week in mobile is never a dull affair. The mobile buzz has continued in no uncertain terms;[…]

Real Reasons Why Traditional Media Can Really (Still) Win Big In Mobile Advertising

Published 24th March Guest post published on mSearchGroove  EDITOR’S NOTE: Mobile advertising is certain the hot topic at CTIA, where Mobile Web And Apps World Forum (Ajit Jaokar’s CTIA partner event) was standing room only. (Well done Ajit!) Players from across the ecosystem are anxious to explore new models to monetize inventory, apps and services. However,[…]

Carnival of the Mobilists #214 – the best of mobile blogging

Published 9th March This week the Carnival of the Mobilists #214 – the weekly line-up of the best blogs and bloggers on all things mobile – comes to us via Andy Favell at mobiThinking. It is fascinating to watch how the digital revolution; and now mobile and m-commerce, impacts different sectors, take gaming, where the business[…]

What it will take for Traditional players to succeed in The NEW NEW Media world

Published 5th February Key for Traditional media owners to succeed in THE NEW NEW Media world is to determine their unique strenghts and essential characteristics and then focus. If the relevant organisations can understand their unique strengths and the essential characteristics to their offer then there is the possibility of mapping a sustainable future. Digital has changed[…]

How ‘Local’ can you go?

Published 14th January The frenzy has started as organisations jostle for a position in the mobile application hall of fame – ‘Local’ is shaping up to be one of the most hotly contested areas. What is it really going to take to make a mark and how ‘Local’ can you go? The Apple strap-line resonates[…]

Mobile users, Going…Going…Gone. Whoops.

Published 12th January Retention of users and usage frequency will become far more important for mobile services and should be central to mobile strategy for many organisations as they start to attempt to deliver real value from mobile.   Last week I posted about the shocking reality of the retention levels of Apple and Android[…]