Average number of Apps soars, but think before joining the frenzy

Published 9th September Since Apple raised the profile of mobile phone apps two years ago, it appears smartphone owners are downloading more apps onto their devices than ever before. According to a new survey by Nielsen of more than 4,000 smartphone users who have downloaded at least one app in the past 30 days, the average[…]

10 things you absolutely have to know about mobile applications right now!!

Published 7th September I have just been sent over a list of the top 10 things you need to know about mobile applications, compiled by the IAB (Internet Advertising Bureau). I believe they are spot on and typically what I preach as such I felt the need to share: 1. Only do apps when you need more. Compared to[…]